ICYMI, food has been having a moment in makeup. From mocha mousse lipstick to tomato girl blush, it seems the hottest place to look for inspiration is the grocery store shelves—and the latest produce to influence us is ripe for the picking. According to Pinterest’s 2025 Trend Report, cherry-coded makeup is set to be the hottest beauty trend of this year, with the search term “cherry vibe” up a whopping 325 percent. We’ve also noticed brands leaning into the tart trend, with FENTY BEAUTY, LIME CRIME, and more releasing fruity variations of their products.
So, what makes cherry makeup different from similarly hued trends like strawberry girl makeup or tomato girl makeup? Like past trends, the cherry look can be monochromatic, but you can also tweak the look to fit your own flavor—whether that be a moody dark cherry lip or a dramatic chocolate cherry eyeshadow. No matter your taste, there’s plenty of delicious looks to indulge in, which makes this trend so fun (and fresh).
Looking for inspiration that doesn’t come in a produce bag? From juicy crimson blushes to ripe eyeshadow palettes, we’ve rounded up all the cherry makeup looks worth recreating this season, plus the products you’ll need to get the look.
Get a taste of the trending look with black cherry blush. Seductive and surprisingly easy to replicate, this makeup really only requires one product (and it’s not on grocery store shelves). Grab a powder blush or a multipurpose makeup product, like this saturated cherry-red stick from JUST XIMENA. For a more snatched look, apply the color toward the top of your cheekbones, or add the shade to the apples of your cheeks for a sweeter touch.
It’s hard to resist a fizzy cherry cola, and for the same sweet reason, these cherry cola lips are irresistible. The vampy look combines burgundy lipstick with a pop of brown, quite literally giving you the best of both worlds. Add dimension to your pout by first lining your lips with a darker lip liner, like this aptly named Unforgettable Lip Definer from legendary makeup brand KEVYN AUCOIN. Then, go in with a smooth satin lipstick in a bright red shade, such as this “Cherry” lippie from ANASTASIA BEVERLY HILLS. Smack your lips together to subtly blend the two products.
Unlike past fruit-inspired trends, the cherry look is all about standing out. This red eyeliner is super editorial and out-of-bounds—just take a look at how model Paloma Essler rocks it with a fresh face. Lean into the bold makeup (and avoid an infected eye-looking situation) by using a rich red product, whether that be a traditional eyeliner or a multiuse makeup stick. To keep your wing as sharp as Essler’s, clean up the edges with a Q-tip soaked in micellar water.
Make your lips look seriously juicy with some ombré liner. Add dimension to your pout by outlining the corners of your lips with a dark red liner, while highlighting the center of your lips with a more vibrant red. Blend your liner together before finishing off your look with a cherry-red gloss, like this top-rated one from KIMCHI CHIC.
For an extra dose of drama, double-down on the cherry trend with red eyeshadow. Sure to turn heads, the juicy color is super striking when paired with a fresh face, or when matched to an equally bold cherry lip. To get the look, carefully apply a burgundy powder eyeshadow to the center of your eyelids, then diffuse the color as you please with a blending brush. To really round out your makeup, you could even lean into the tonal effect with a dark red mascara.
Give the cherry trend an editorial twist with some frosty eyeshadow and lipstick. To get the look, you’ll first want to blend out a black cherry eyeshadow on your lids before swiping on a layer of iridescent eyeshadow. Take the reflective look one step further by adding a frosty cherry-red lipstick, or alternatively, finishing off your cherry-red lip with the same glittering eyeshadow you used.
Want a simple yet statement-making look? Go bold with a dark matte lip. Start by outlining your lips with a brown liner, before filling in your pout with a cherry-red lipstick, like this satin-finish one from ANASTASIA BEVERLY HILLS. When you massage your lips together, the two products will blend seamlessly, giving you a big look with little effort.
Instead of diving headfirst into the cherry-toned trend, stick to the muted pink palette of Rainier cherries. For this look, you’ll want a palette that includes multiple shades of red, like this aptly named Love You Cherry Much palette (which also comes with a matching lip gloss). Dust a baby pink eyeshadow onto your lids, and for a bit of flair, shape out a soft wing with a burgundy eyeshadow. Top off with a vibrant red mascara for a glam that looks ripe for the picking.