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Why You'll Love It
For fuller, longer, and more dramatic lashes that look like falsies, this mascara is your best bet. Formulated with the brand’s next-level TUBING™ technology, each swipe wraps your lashes in smudge-, clump-, and flake-free and sweat-resistant pigments that lengthen and multiply with each layer.
On clean, dry lashes, hold the wand horizontally at the base and brush up in a zig-zag manner up and through the tips. Repeat until you achieve the length you long for—don’t be afraid to layer it up!
Unsatisfied with the runny, clumpy mascaras on the market, cofounders Suma and Lewis Farsedakis decided to create a mascara that hit all the right boxes—and developed tubing technology in the process.